Fri 08 May 2020 Update
Network volumes have remained strong with April seeing more than 85.9 million containers returned across 137 sites. Considering the absence of commercial volumes and closure of some sites this is a fantastic effort and proof that our customers are still keen to use the scheme to cash in. Many of you have commented on our current marketing campaign promoting scheme...
Network volumes have remained strong with April seeing more than 85.9 million containers returned across 137 sites. Considering the absence of commercial volumes and closure of some sites this is a fantastic effort and proof that our customers are still keen to use the scheme to cash in.
Many of you have commented on our current marketing campaign promoting scheme ID sign ups and bag drops. The campaign includes radio, print, social media and outdoor advertising and is in-market in most regions across Queensland. Since the campaign began, we have had a surge in scheme ID sign ups with more than 10,000 new IDs being issued in April alone.
While we maintain our focus on day to day scheme operations the COEX team also have one eye firmly on the future. We have recently refreshed our organisational strategy to ensure that our business is in the best position to achieve our overarching target of 85% container return rate for the network. Included in this are initiatives such as our “ideal operator” blueprint resource for operators, a community group blueprint to acquire more volumes from charities community organisations and local area marketing campaign assets. We will be sharing these initiatives with you online over the coming months and look forward to talking them through with you face to face as soon as we are able.
Finally, and as restrictions begin to ease across Queensland, it is essential that we remain vigilant around social distancing and hygiene on sites. There have been a number of instances where some CRP operators have decided to relax their approach to social distancing and hygiene controls and therefore, we remind you that government directions remain in place as do our expectations – our compliance programs will continue through your Contract Managers. Your excellent efforts to date have kept the scheme operating and we thank you for your support.